PRESS RELEASES

Attention: News Desk

FOR IMMEDIATE RELEASE

Red Apple Stores Inc. Unwraps Holiday 2017!

MISSISSAUGA, ON, Nov 15th, 2017 – The Bargain! Shop and Red Apple Stores unveiled their Holiday 2017 plans today. Stores are filled with an assortment of gifts for the whole family, beautiful seasonal decor, and lots of sweet treats for everyone, all at great savings.

Tops in Toys: All the Brand Name Toys on Their List

All stores are fully stocked with the hottest brand name and licensed toys that kids want this holiday, and at great prices. Just a few of the “must have” toys that are on shelves this season are: LOL Dolls, Hatchimals, Paw Patrol, Nintendo Super Mario, Barbie, Star Wars and DC Super Hero dolls. “We are your destination for the best toys in town and are excited to be able to deliver on big brand names at big savings,” says Clinton Wolff, President & Chief Executive Officer. “Our Customers will be wowed by our assortment of toys this Christmas!”

Annual Toy Drive Begins

Every year, Red Apple Stores Inc. holds its Holiday Toy Drive, where each store in the chain partners with a local charity and helps collect toy donations to ensure that children in need have a magical Christmas. “Last year, with the support of our generous Customers, we raised over $580,000 in toys! This year, we want to exceed that number,” said Clinton Wolff. “Everyone goes above and beyond to help the children in their community experience holiday joy!” Toy Drive launches on November 15th in all stores coast to coast and continues until December 14th.

National Fill a Sleigh Day: 10% of all Toy Sales to Charity

This year, Red Apple and The Bargain! Shop stores are thrilled to do even more to help kids in need experience the spirit of Christmas. On December 9th, all stores across Canada will host a Fill a Sleigh Day, where the company will donate 10% of all toy sales to each store’s local charity. There will be lots of festive fun and holiday warmth in store, as communities rally together to fill Santa’s sleigh with toys and help bring joy to kids this Christmas.

Layaway: Making Gifting Easy

Red Apple and The Bargain! Shop stores will begin their holiday layaway program November 15th and run it right through to December 12th, making gift giving both affordable and simple. “The layaway program will make it easier for Customers to purchase gifts on their Christmas shopping list,” says Clinton Wolff. The program will be offered across all departments making it easier for families to stay on a tight budget and have more time to pay for their purchases.

Extended Store Hours: To Serve You Better

All stores will feature holiday shopping hours starting on November 24th as part of the company’s commitment to make shopping convenient this season. Customers can find their stores’ holiday hours on our website under our Store Locator page.

Super Friendly Service: Making Shopping Stress-Free

All stores are filled with lots of great gifts in an easy to shop environment. In addition, our Store Associates are ready to jump in and help Customers find perfect gifts that will be sure to delight. “We want to make our Customers’ shopping experience easy, hassle-free and fun during the holidays.” says Dave Johnson, Vice President of Operations.

Holiday Savings

The season kicks into high gear with an exclusive Jingle & Mingle shopping event on November 18th which will allow Customers to shop early for Christmas with super savings. Black Friday specials will be in place as will many exciting promotions and contests over the holiday months to add some fun, and of course great deals, to the season. Clinton Wolff sums it up best when he proclaims “We are so excited for our 2017 Holiday Season and can’t wait to bring our Customers the brands, savings and prices they want, while providing them with a warm and fun Christmas shopping experience!”

About Red Apple Stores Inc

Red Apple Stores Inc. (a wholly-owned subsidiary of BlackRock Capital Investment Corporation) is a chain of 152 general merchandise stores, proudly serving Canadians in small communities under the Red Apple and The Bargain! Shop banners. We are the trusted neighbourhood store, providing the best value to our Customers through convenient locations, quality products and our signature super friendly service.

In addition to great values on everyday needs, we strive to continuously delight our Customers by providing the brand names they want on fashion, food and home products, all at significant savings!

We take great pride in serving our communities and aim to do our part to give back to the communities in which we do business. We are proud to partner with many local charities throughout the year to help raise funds in support of the towns where our Customers and Associates live and work.


Attention: News Desk

FOR IMMEDIATE RELEASE

The Bargain! Shop and Red Apple Stores Honours Our Veterans

MISSISSAUGA, ON, Nov 6th, 2017 – The Bargain! Shop and Red Apple Stores will pay tribute to our Veterans and honour Remembrance Day, holding off on holiday festivities while we pay respect to our Fallen. "While Christmas is an important time in the retail market, we believe that there is more than enough time to celebrate the holiday season. Right now, it's the time to honour our Veterans and pay respect to those that have served our country." says Clinton Wolff, President & CEO, Red Apple Stores Inc. "We started last year to minimize holiday merchandising and marketing activities until after Remembrance Day and this year have delayed our official Christmas launch to November 15th".

Stores will honour local guidelines with respect to operating hours on Remembrance Day. For stores that are open on November 11th, there will be a pause at 11 a.m. for two minutes of silence to acknowledge, respect and remember our Fallen.

About Red Apple Stores Inc.

Red Apple Stores Inc. (a wholly-owned subsidiary of BlackRock Capital Investment Corporation) is a chain of 152 general merchandise stores, proudly serving Canadians in small communities under the Red Apple and The Bargain! Shop banners. We are the trusted neighbourhood store, providing the best value to our Customers through convenient locations, quality products and our signature super friendly service.

In addition to great values on everyday needs, we strive to continuously delight our Customers by providing the brand names they want on fashion, food and home products, all at significant savings!

We take great pride in serving our communities and aim to do our part to give back to the communities in which we do business. We are proud to partner with many local charities throughout the year to help raise funds in support of the towns where our Customers and Associates live and work.